"We never intended to do this. But when we discovered the scale of the digital uptake challenge we couldn’t ignore it. It became our driving purpose."

Healthwave founders Rehan and Oli were working separately, transforming services for healthcare.

But they both came to the same realisation: that technology wasn’t serving the very people it was supposed to help. In fact, the real users of digital services weren’t even being consulted.

“We realised that technology should be the end point – not the starting point.”

We founded Healthwave to fill the gap between the public sector, procurement, service design and users. To break the cycle of exclusion. To put the actual service users – whether they’re young or old, whatever their nationality or protected status – at the heart of digital service pathway design.

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